Protect your personal data and remove your information from data brokers that sell your data online. We test and compare the most effective privacy tools.
4 privacy tools tested · Updated June 2026
Side-by-side scores from hands-on testing.
Best for: Hands-off data removal, US/EU broker monitoring
Best for: US-focused users, users who want progress visibility
Best for: Free exposure scan, visibility-first users
Online privacy is your right to control how your personal data is collected, stored, and sold online. Hundreds of data brokers collect information such as your name, email, phone number, address, and browsing activity, then sell it to advertisers, insurance companies, and even scammers.
Prevent companies from collecting and selling your personal information
Reduce unwanted emails, calls, and targeted advertising
Reduce the risk of identity theft and targeted scams
We test each privacy tool for at least 60 days using real personal data. Here is our full evaluation methodology:
We measure how many data brokers each tool removes your data from (50+, 100+, 200+). We also verify if the data stays removed or reappears after a few weeks. The best tools remove data from 190+ sites.
We track how quickly tools start removing your data (1 week vs 1 month). Top services begin removals within 7–14 days and provide continuous monitoring.
We evaluate whether tools provide clear reports: which sites had your data, what was removed, and the status of each request. Transparent dashboards are essential.
We test onboarding time (5 minutes vs 30 minutes), dashboard clarity, and whether the tool works automatically without manual effort.
We review extra features such as dark web monitoring, breach alerts, tracker blockers, and included VPN services.
We compare monthly vs yearly pricing, refund policies, and support quality (live chat vs email). Strong value for money is essential.
Transparency: Some links on this page are affiliate links. We may earn a commission if you purchase through them, at no extra cost to you. Our reviews are based on real testing and remain independent.
Specs and pricing at a glance.
Scores, pricing, and who each service suits.
Best for: Hands-off data removal, US/EU broker monitoring
Updated Jun 2026
$6.49/month
Best for: US-focused users, users who want progress visibility
Updated Dec 2025
$10.75/month
Best for: All-in-one protection, identity + antivirus + VPN
Updated Jun 2026
From $12/month
Best for: Free exposure scan, visibility-first users
Updated Nov 2025
From $3.99/month
There are two main approaches to protecting your online privacy:
Contact each data broker individually
Pros: Free, full control
Cons: Takes 20–40 hours and must be repeated every few months
Specialized services remove your data automatically
Pros: Automated, continuous, removes data from 190+ sites
Cons: Paid ($5–10/month)
Common questions before you choose.
Incogni and Optery cover the widest broker networks in our comparison — Incogni automates opt-outs at scale, while Optery offers tiered plans with broker visibility dashboards. DeleteMe focuses on a curated US broker list with manual verification.
They are worth it if your name, address, or phone number appears on people-search sites or you have faced doxxing or identity theft. Automated removal saves dozens of hours versus filing opt-outs yourself, though no service guarantees 100% removal.
Initial opt-out requests usually process within 2–6 weeks, but brokers re-list data over time. Ongoing monitoring services resubmit removals on a rolling basis — expect 3–6 months before you see a meaningful drop in your public footprint.
Practical guides from the same category.
Complete guide to removing personal data from the internet.
Read GuideList of companies that collect personal data.
Read GuideGuide to removing your phone number online.
Read GuideA simple and practical guide to protecting your identity and personal data online.
Read GuideA beginner-friendly guide explaining what data removal services are and why they are essential for online privacy in 2026.
Read GuideComplete guide to removing your personal data from the internet.
Read GuideSide-by-side breakdowns of the top options.
Winner: DeleteMe
Read ComparisonWinner: Incogni
Read ComparisonWinner: Incogni
Read ComparisonWinner: Incogni
Read ComparisonStart with our top-rated pick if you want the fastest safe choice.